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How to get your business online

How to build a website

How to get your website

 

Whether you’re a small business owner, starting out or you’ve had your business for a little while. You have taken the plunge to go online. Feeling overwhelmed? Lacking time? You’re not technical? Don’t know where to start?

The great news is you don’t have feel like this. I’m here to help.

Choose your Domain Name

Deciding on a domain name is like choosing your business name — you want it to be successful and easy to remember. It can take a lot of thought and consideration. Your domain name is your online identity. You want to ensure that you choose a domain name that represents your business.

Domain Management

Quick tips to help you pick the perfect domain name:

  • Make it Memorable
  • Target Areas
  • Make it Short
  • Make it Easy to spell and type
  • Avoid Hyphens & Numbers
  • Avoid Trademarked Names
  • Include Relevant Keywords
  • Use an Appropriate Domain Name Extension

 

The above factors should be considered when considering your domain name. Your situation may require a number or another factor above and that’s okay. These are quick tips to help you decide, do your research first or if you’re feeling overwhelmed contact us to discuss your thoughts.

Choose your Hosting Provider

Web Host
  • Leave it to the Experts

Let AW.S take care of it all for your; including your ongoing maintenance.

  • Determining Your Needs

When deciding on a web host provider, always plan for the for future development.

  • Comparing Features

Compare important feature such as uptime, storage, bandwidth, security tools and server operating systems.

  • Choose Hosting Type

Generally, there are three types of hosting services; shared, virtual and dedicated servers.

Website Design

  • Planning

The planning stage is disputably the most significant, what’s decided sets the stage for the entire project.

  • Design

The design stage involves implementing the information outlined in the planning stage as a visual representation.

  • Development
Web Design
  • Launch

The development stage involves loading the content and the beginning of the technical configuration ready for launch.

The launch stage is to prepare the website for public viewing, this stage involves testing from various browsers and an overall polish to ensure an enjoyable experience for the user.

Search Engine Optimisation

  • Relevancy

Keep your site relevant to search engines, whilst keeping the content enjoyable for actual human beings. Provide relevant keywords, videos, hints and tips. Do your research!

  • User Experience

A site is only useful if its users can easily navigate the site, there is more to SEO than just “keywords”.

  • Site Speed

The load speed of your web page is becoming increasingly important to search engines.  Including responsive design. More and more people view their website via mobile devices.

  • Internal Linking

SEO is not set and forget. Blogs are imperative to website success when it comes to SEO. Use link’s within your site to repurpose articles previously written and help manipulate search engines around your site.

Having your business online, will give you a competitive advantage over your customers. It’s more than a 24 x 7 x 365 online brochure working for you while you sleep. It’s a representation of you, your professionalism.

AffordableWeb.Solutions will work with your budget and can even teach you to complete changes and maintenance yourself.  Feel free to contact us for a no obligation conversation.

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