How to get your website online
Whether you’re a small business owner, starting out or you’ve had your business for a little while. You have taken the plunge to go online. Feeling overwhelmed? Lacking time? You’re not technical? Don’t know where to start?
The great news is you don’t have feel like this. I’m here to help. I help small business owners, get online through building your online presence, for you or with you.
Choose your Domain Name
Deciding on a domain name is like choosing your business name — you want it to be successful and easy to remember. It can take a lot of thought and consideration. Your domain name is your online identity. You want to ensure that you choose a domain name that represents your business.
Quick tips to help you pick the perfect domain name:
- Make it Memorable
- Target Areas
- Make it Shot
- Make it Easy to Spell and Type
- Avoid Hyphens & Numbers
- Avoid Trademarked Names
- Include Relevant Keywords
- Use an Appropriate Domain Name Extension
The above factors should be considered when considering your domain name. Your situation may require a number or another factor above and that’s okay. These are quick tips to help you decide, do your research first or if you’re feeling overwhelmed contact us to discuss your thoughts.
Choose your hosting provider
- Leave it to the Experts
Let Affordable Web Solutions take care of it all for your; including your ongoing maintenance.
- Determining Your Needs
When deciding on a web host provider, always plan for the for future development.
- Comparing Features
Compare important feature such as uptime, storage, bandwidth, security tools and server operating systems.
- Choose Hosting Type
Generally, there are three types of hosting services; shared, virtual and dedicated servers.
Website Design
- Planning
The planning stage is disputably the most significant, what’s decided sets the stage for the entire project.
- Design
The design stage involves implementing the information outlined in the planning stage as a visual representation.
- Development
The development stage involves loading the content and the beginning of the technical configuration ready for launch.
- Launch
The launch stage is to prepare the website for public viewing, this stage involves testing from various browsers and an overall polish to ensure an enjoyable experience for the user.
Search Engine Optimisation
- Relevancy
Keep your site relevant to search engines, whilst keeping the content enjoyable for actual human beings. Provide relevant keywords, videos, hints and tips. Do your research!
- User Experience
A site is only useful if its users can easily navigate the site, there is more to SEO than just “keywords”.
- Site Speed
The load speed of your web page is becoming increasingly important to search engines. Including responsive design. More and more people view their website via mobile devices.
- Internal Linking
SEO is not set and forget. Blogs are imperative to website success when it comes to SEO. Use link’s within your site to repurpose articles previously written and help manipulate search engines around your site.
Having your business online, will give you a competitive advantage over your customers. It’s more than a 24 x 7 x 365 online brochure working for you while you sleep. It’s a representation of you, your professionalism.
AffordableWeb.Solutions will work with your budget and can even teach you to complete changes and maintenance yourself. Feel free to contact us for a no obligation conversation.
