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How to safelist emails

Ever had the time when you waited for an email and have gotten frustrated when you couldn’t find it, only to realize that it wound up sorted into the wrong folder?

These days, with email clients sorting your inbox automatically, whitelisting important email addresses becomes more important than ever.



Whether you’re a business owner who aims to have your campaigns successfully reach your potential clients or subscribers’ inbox or a recipient who wants your important and expected emails to not get junked, you need to understand how to whitelist email addresses.

What is whitelisting?

Whitelisting ensures the sender of an email gets added to the recipient’s address book or safe senders list.

Generally, if you open the email message, you can verify that the sender can be trusted.

Follow these simple instructions on how to ensure that future emails are delivered straight to your inbox, in some of the most popular email clients:

safelist email

Gmail

To add the sender to your Contacts:

  1. Select the email to open it
  2. Rest your cursor over the From address
  3. Select Add to Contacts

If the email ends up in your Spam folder:

  1. Select the email to open it
  2. Choose: Report not spam
safelist email

Yahoo!

To add the sender to your Contacts:

  1. Select the email to open it
  2. Rest your cursor over the From address
  3. Select Add to Contacts then Save

If the email ends up in your Spam folder:  
  1. Select the email to open it
  2. Then click Not Spam
safelist email

Outlook

To add the sender to your Safe Senders List:

  1. Select the email to open it
  2. On the Message tab, select Junk > Never Block Sender

If the email ends up in your Junk Email folder:

  1. Select the email to open it
  2. On the Message tab, select Report Message > Not Junk
  3. If a ‘Report as not junk?’ popup appears, select Report
  4. Back on the Message tab, select Junk > Never Block Sender
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Apple iPhone

To add the sender to your Contacts:

  1. Select the email to open it
  2. Press the From address
  3. Select the arrow next to the From
  4. Choose Create New Contact
  5. Press Done

If the email ends up in your Junk folder:

  1. Select the email to open it
  2. Press the arrow at the bottom
  3. Select Mark as Not Junk
safelist email

Outlook (Office 365)

To add the sender to your Contacts:

  1. Select the email to open it
  2. Rest your cursor over the From address
  3. Select More Options (three dots)
  4. Click Add to Contacts then Create

If the email ends up in your Junk Email folder:  

  1. Select the email to open it
  2. Press Not Junk > Not Junk
  3. Press the Report button to Report as Not Junk
samsung email android

Samsung Mail

To add the sender to your contacts:

  1. Select the email to open it
  2. Press the from address
  3. Select Add t o contacts
  4. Click create contact then save

If the email ends up in your Spam folder:

  1. Select the email to open it Press More options (three dots) Select Remove from Spam
Mail App JPG Icon 1024x1024 1

Apple Mail Client (Mac OS)

To add the sender to your Contacts:

  1. Select the email
  2. Rest your cursor over the From address
  3. Select the down arrow and choose Add to Contacts

If the email ends up in your Junk folder:

  1. Select the email
  2. Click Move to Inbox
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Thunderbird

To add the sender to your Address Book:

  1. Select the email to open it
  2. Click the From address
  3. Select Add to Address Book

If the email ends up in your Spam folder:

  1. Select the email to open it
  2. Press Junk
  3. Then select the Not Junk button
AOLmail

AOL Webmail

To add the sender to your Contacts:

  1. Select the email to open it
  2. Click on the From address
  3. Select Add Contact.
  4. Enter a value in the First Name and Last Name fields
  5. Click the ADD CONTACT button to save.

If the email ends up in your Spam folder:

  1. Select the email to open it
  2. Click the OK (“Not Spam”) button.
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