How to safelist emails

Ever had the time when you waited for an email and have gotten frustrated when you couldn’t find it, only to realize that it wound up sorted into the wrong folder?

These days, with email clients sorting your inbox automatically, whitelisting important email addresses becomes more important than ever.

Whether you’re a business owner who aims to have your campaigns successfully reach your potential clients or subscribers’ inbox or a recipient who wants your important and expected emails to not get junked, you need to understand how to whitelist email addresses.

What is whitelisting?

Whitelisting ensures the sender of an email gets added to the recipient’s address book or safe senders list.

Generally, if you open the email message, you can verify that the sender can be trusted.

Follow these simple instructions on how to ensure that future emails are delivered straight to your inbox, in some of the most popular email clients:

Gmail

To add the sender to your Contacts:

Select the email to open it
Rest your cursor over the From address
Select Add to Contacts

If the email ends up in your Spam folder:

Select the email to open it
Choose: Report not spam

Yahoo!

To add the sender to your Contacts:

Select the email to open it
Rest your cursor over the From address
Select Add to Contacts then Save

If the email ends up in your Spam folder:

Select the email to open it
Then click Not Spam

Outlook

To add the sender to your Safe Senders List:

Select the email to open it
On the Message tab, select Junk > Never Block Sender

If the email ends up in your Junk Email folder:

Select the email to open it
On the Message tab, select Report Message > Not Junk
If a ‘Report as not junk?’ popup appears, select Report
Back on the Message tab, select Junk > Never Block Sender

Apple iPhone

To add the sender to your Contacts:

Select the email to open it
Press the From address
Select the arrow next to the From
Choose Create New Contact
Press Done

If the email ends up in your Junk folder:

Select the email to open it
Press the arrow at the bottom
Select Mark as Not Junk

Outlook (Office 365)

To add the sender to your Contacts:

Select the email to open it
Rest your cursor over the From address
Select More Options (three dots)
Click Add to Contacts then Create

If the email ends up in your Junk Email folder:

Select the email to open it
Press Not Junk > Not Junk
Press the Report button to Report as Not Junk

Samsung Mail

To add the sender to your contacts:

Select the email to open it
Press the from address
Select Add t o contacts
Click create contact then save

If the email ends up in your Spam folder:

Select the email to open it Press More options (three dots) Select Remove from Spam

Apple Mail Client (Mac OS)

To add the sender to your Contacts:

Select the email
Rest your cursor over the From address
Select the down arrow and choose Add to Contacts

If the email ends up in your Junk folder:

Select the email
Click Move to Inbox

Thunderbird

To add the sender to your Address Book:

Select the email to open it
Click the From address
Select Add to Address Book

If the email ends up in your Spam folder:

Select the email to open it
Press Junk
Then select the Not Junk button

AOL Webmail

To add the sender to your Contacts:

Select the email to open it
Click on the From address
Select Add Contact.
Enter a value in the First Name and Last Name fields
Click the ADD CONTACT button to save.

If the email ends up in your Spam folder:

Select the email to open it
Click the OK (“Not Spam”) button.

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How to safelist emails

How to safelist emails